Press Release

ONE celebrates “noise-free“ fifth anniversary

• Kursalon Huebner was marked by ONE on the evening of 26 October
• Partners, friends and many VIPs toasted to the “anniversary company“

Austria’s third largest mobile telephony operator celebrated the fifth anniversary of an all-Austrian network on 26 October 2003 and invited to a “noise-free” party.

Among the ONE friends and partners who accepted the invitation were Michael Konsel and his wife Tina, Head of the State Opera ballet Renato Zanella, TV-star Eva Pölzl, Robert Hartlauer, the most recent Starmania finalists, beach volleyball player Oliver Stamm, Ö3 voice Andrea Radakovits, Meinrad Knapp, telecommunications regulator Georg Serentschy, Nokia Managing Director Heikki Tarvainen, Frederik Engströmer of Sony Ericsson, ORF-Enterprise Managing Director Walter Zinggl, Peter Leimer of tobaccoland as well as the up and coming Elite models.

While everything was focused on the fifth anniversary in the Kursalon as well as the new ONE Smile solution, ONE made the headlines off this event with its blue ONE Smile Standard and a startling advertisement on a building.

The ONE Smile façade projections beautify the famous fronts of Museumsquartier, Cafe Landtmann and News Tower from 23 to 26 October as well as from 30 October to 1 November 2003 from sunset to 1:00 am and light the night with a dynamic interplay of a rotating Donut and ONE Smile icons. The Rezac company as well as Atelier Lindner are responsible for the projection. The innovative presentation was realised only with the support of the owners of these buildings (IG Immobilien, Barbara Enzi, Cornelia Absenger).