Press Release

ONE: Konrad Mayr-Pernek Marketer of the year

EFFIE award for the Head of Marketing Communications at ONE/ Special award for successful repositioning of ONE as the service champion

On the eve of 20 September, the Austrian Chapter of the International Advertising Association (IAA) presented the EFFIE award for efficient advertising and market communication for the 21st time. Konrad Mayr-Pernek (39), Head of the department Marketing Communications of ONE was presented the award of Marketer of the year 2004, which was awarded for the ninth time already. This particular award is presented by the Manstein publishing house in cooperation with the IAA and is based on votes from Horizont and horizont.at readers as well as IAA members.

Mayr-Pernek was born in Upper Austria and has accompanied the building process of the ONE brand since 2001 and after a one-year intermezzo returned to the company as Head of Marketing Business Customers in 2003. The communications professional has profound experience in the areas of brand leadership and communication, and has been responsible for the department Marketing Communications since 2004. In this position Mayr-Pernek has been consistently pursuing the repositioning of ONE as service champion. Mayr-Pernek is married, an enthusiastic horseman and lives in Lower Austria.

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